Basketball is New Zealand’s fastest-growing sport, and the Hawke’s Bay Hawks are at its forefront. As a dynamic team in the Sal’s NBL, we offer sponsors unparalleled exposure, community engagement, and a platform to align with excellence and passion.
Big Barrel Hawks
Why Sponsor the Hawks?
Extensive Reach & Visibility
Over 1,600 hours of televised content reaching 21.6 million international viewers.
553,260 domestic viewers across Sky Sport & Sky Open.
Most-watched TikTok Live team in NZ Basketball with 106,738 unique viewers in 2024.
Strong digital and social media following with a highly engaged fanbase.
Premium Game-Day Experience
High-visibility branding on uniforms, court signage, and digital assets.
Exclusive hospitality and game-day activation rights.
Live game-day experiences and corporate hosting opportunities.
Community & Fan Engagement
Active involvement in community outreach programs, youth basketball initiatives, and charity events.
Opportunities for sponsors to participate in grassroots engagement.
Strategic Business Advantage
Access to a highly engaged demographic of 18-44-year-old Kiwi males.
Proven track record of delivering brand visibility, engagement, and consumer activation.
Big Barrel Hawks
Partnership Tiers
At the Hawke’s Bay Hawks, we offer partnership opportunities to suit a range of business goals and budgets, all built around genuine connection, premium visibility, and community impact.
Our Platinum, Gold, Silver, and Bronze partnerships offer brands a dynamic platform to align with one of New Zealand’s fastest-growing sports, reaching passionate fans across Hawke’s Bay and beyond.
$25,000
platinum
The Platinum Partnership offers premium visibility and direct engagement with Hawks fans. Your brand will feature prominently on team NBL playing uniform, courtside signage, and across Hawks digital and social channels.
Platinum Partners enjoy VIP hospitality experiences, exclusive access to Hawks corporate events, and the opportunity to host activations and promotions throughout the season.
Platinum Partnership also includes access to players and coaching staff for selected promotions and activations.
On team NBL playing uniform shorts & training gear
partnership
Access to players for promotional activities
Game night dedicated to your company with advertising on game night system
Opportunity to purchase same table for finals (advertising and other rights excluded)
$16,000
Gold
The Gold Partnership delivers strong brand presence and courtside connection.
You’ll enjoy a six-seat courtside table at every home game, with courtside corflute signage (at sponsor’s cost), pre-game hospitality, and logo placement on the Hawks website, Game Day Programme, and team poster.
Gold Partners also receive limited access to players for business promotions, plus the opportunity to retain their courtside table for finals if held in Hawke’s Bay.
Opportunity to purchase same table for finals (advertising and other rights excluded)
$12,500
Silver
Silver Partners enjoy an eight-seat bleacher package with front-of-bleacher signage (sponsor’s cost), pre-game hospitality, and full brand integration across the Hawks website, Game Day Programme, and team poster.
Like Gold Partners, Silver sponsors have limited access to players for activations and the option to retain seating for finals if applicable.
Opportunity to purchase same table for finals (advertising and other rights excluded)
$8,500
Bronze
The Bronze Partnership is a cost-effective way to connect with Hawks fans while gaining meaningful brand exposure.
Bronze Partners receive four-seat bleacher seating, front-of-bleacher signage (sponsor’s cost), pre-game hospitality, and logo placement on the Hawks website, Game Day Programme, and team poster.
Bronze Partners also have the option to secure their seating for finals if held locally.
Game night dedicated to your company with advertising on game night system
Opportunity to purchase same table for finals (advertising and other rights excluded)
Interested in more?
We also offer a small number of Elite Partnerships and Naming Rights opportunities, offering full-season integration across the Sal’s NBL and Sky Broadband Rapid League competitions.
To discuss these premium tiers, including Naming Rights sponsorships, please get in touch with our team today.
Whether through partnership or season membership, there’s a place for you with the Hawks. Check out our Hollywood and Courtside Season Memberships for premium game-day access and unbeatable Hawks experiences.